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Mahindra Reports 20% Rise In Bolero Sales

This is a new landmark for Mahindra and Mahindra, the SUV (Sports Utility Vehicle) major of the country at the start of new Fiscal Year! Company’s model Bolero has crossed one-lakh mark in sales in the last fiscal with a total of 1, 00, 686 units against 83, 112 in the previous FY.

Mahindra & Mahindra Logo

Mahindra & Mahindra Logo

Interestingly, this is also the highest ever annual sales Bolero has recorded in India since its inception in August, 2000. Bolero faced major changes including an upgraded engine version and modified interiors in September last year which might be the reason for the boost in sales. This model recorded highest ever monthly sales in the month of March with 10, 026 units.

Annual growth rate was 26% for the vehicle and it is now placed 7th among top selling passenger vehicles improving two places from the previous fiscal. It is also the only SUV vehicle to be placed among the top 10, a company spokesperson added.

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