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Archive for the 'Consumer Goods' Category

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Mother Dairy Launches Eco-Friendly Milk Vans “Kamdhenu”

Mother Dairy Kamdhenu Van Pictures

The idea of Mother Dairy to have an eco-friendly milk van will definitely be a success. The company which was considered to be the largest milk supplier in the NCR launched this project today in New Delhi which they called ‘Kamdhenu’ and this van will cart loose milk in different parts of Delhi and other […]


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Magnum: The costliest beer in India

Magnum Beer

The Anheuser-Busch InBev had positioned the highest priced strong beer in India which is the Budweiser Magnum. This Budweiser product is currently priced at Rs 150 and this is only for a 650 ml bottle in Maharashtra. The other product that is almost the same price as this Budweiser Magnus is the Carlsberg’s super-premium which […]


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Report: Indian Consumers Use TV Sets For the Longest Duration

A current study has shown that consumers of TV sets in India keep their TV sets for the longest period. According to the research, in India, a television set would remain in the longest period of 6.7 years compared to just 3.5 years in urban China. The study was conducted by NPD DisplaySearch. Their data […]


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Dunkin Donuts Targets 30% Increase In Sales From India

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The famous food chain Dunkin’ Donuts is getting higher sales in India. The food chain company had entered the country earlier this month and had confirmed the great market that India has to offer. The compared have seen the growth of India, and even though this can be considered s a slow growing country, still […]


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Bata Outsources Half of its Sales; Plans Rs. 45 Crore Investment

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Bata India has mentioned that it outsources a total of 50 per cent of its products sold. But they have also affirmed that they will not be anymore exceeding this level. This information was given by Bata India Chairman Uday Khanna which is to answer the question raised by stakeholders. They have noted that they […]


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Sony India will invest more in Marketing for Fiscal 2011-12

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Sony India had decided to increase their marketing budget by 25 per cent amounting to Rs 450 crore in order to have good sales for his fiscal year. This sounds quite reasonable since marketing really plays a major role in the sales generation of a certain company. Even though a company such as Sony India […]


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Consumption of cigarette in India up by 4.19% for 2011-12

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Even though it has always be flagged that smoking is dangerous to your health, the consumption of cigarettes in India is still on the rise. The number of cigarette user had increased by 4.19 per cent. This information was provided by Jyotiraditya Scindia who is the Minister of State for Commerce and Industry. Looking at […]


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Wagh Bakri asks for lower import duty on Tea

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An increase of Rs 12 per kg in various categories of tea occurred on Monday when the Wagh Bakri Group had their second increase in tea price. The company is India’s third largest tea packager. The company had urged the Centre to reduce duty on imported teas so that it would be cheaper in the […]


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